Business Model Generation – Books (2010) Alexander Osterwalder

It has been awhile since I last had my hands on a physical book. This caught my attention and without much thoughts, I snatched up this among the last two copies in the Times Bookstore. Unlike traditional business books, the author illustrate complex models using simple illustrations and analogies with real companies. Hopefully, I can get great inspirations once I am done with it. If you have a chance, do grab a copy!


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